Founded by floral designer Sarah Lineberger and artist Awol Erizku, Hand & Rose is a full-service mobile flower truck selling arrangements, art objects and zines by LA-based artists. The creative duo has built a cult following for their brand by bringing their brightly coloured truck to local communities.
The store space was far from the generic florist. In true Hand & Rose style, it led with experiences allowing customers to connect the brand on another level, through events and workshops. It was also an opportunity for Sarah and Awol to collaborate with local artists and display their creations alongside their own.
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